During his time in business school, Dan’s final essay, titled ‘Perspective,’ delved into his rural, Midwestern roots and the invaluable lessons learned from a storied upbringing. The essay explored the importance of viewing challenging moments or crises through a broader lens—emphasizing how this shift in perspective can change the course of events, turn adversity into opportunity, and navigate turbulent times with resilience. Inspired by this core principle, Dan founded Perspective Strategies. The firm is dedicated to helping clients, regardless of size or industry, navigate pivotal moments by putting them into context, fostering strategic partnerships through trusted relationships, and shaping compelling communications and media narratives that align with their goals.
Why Perspective Strategies?
“A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.”
— Winston Churchill
Services
Public Affairs, Coalitions & Crisis Management
Whatever the challenge in public affairs, media relations, or communications, Perspective Strategies is ready to lead. From building coalitions and identifying key partners to managing media relations, conducting opposition research, and driving grassroots engagement, we understand that relationships and fresh perspectives are crucial. We bring that perspective to the forefront.
Thought Leadership & Event Logistics Support
Perspective Strategies can help align policy objectives with unexpected allies to foster strategic thought leadership. Engaging these allies in key discussions through the right channels is crucial for shaping the media landscape and ensuring a true understanding of public sentiment.
Principal Aide & Senior Executive Support
Whether you're a corporate executive, senior government official or a high-profile entertainer, having a trusted advisor who can expertly navigate the media landscape with a unique perspective makes all the difference. For two decades, Dan has guided clients through pivotal moments in crisis, politics and entertainment, providing the discretion and insight needed for success.